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Marketing Communications (FETAC Level 6)


Newly Updated

  • Course Fee: Special Offer price Now only: €249.50
  • Was: €499
  • FETAC Level 6 component Certificate in Marketing Communications (N32644).
  • Distance learning/eLearning home study course leading to a FETAC award.
  • There are no lectures to attend, and all course materials are provided.
  • Students can complete this course within 3 months which is ample time and can start it at any time of the year that is convenient. If students need to extend this period for any reason during or near the end of the course they can request an extension through the college.

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Who should complete this course?

      • Anyone who works in marketing or a marketing-related role.
      • Owners of new or growing businesses who wish to gain an accredited qualification in marketing.
      • Small business owners who wish to improve their marketing effectiveness.
      • People who wish to gain a professional, accredited qualification in marketing by home-study distance learning.

Learners who successfully complete this course will:

  • be competent in the principles of marketing communications
  • have detailed knowledge of communication theory
  • be able to apply the various marketing communication tools to a work place scenario
  • have a comprehensive understanding of the role of marketing communications in achieving organizational objectives.

This distance learning, FETAC accredited course means that Students can study flexibly at home, or at any convenient place and time, and can gain a nationally accredited Qualification.

Students receive a comprehensive Course Manual, Assignments, Efficient Studyguide, and unlimited one-to-one Tutor Support for the course duration. The course documentation for this FETAC certified course is detailed and easy to read. If students require extra time to complete the course they can apply for an extension.

Topics covered include:

  • Communication concepts and theories
  • Advertising
  • Sales Promotions
  • Public Relations
  • Personal Selling
  • Direct Marketing.

Entry Requirements / Prerequisites:

  • Leaving Cert or equivalent, and/or relevant life or work experience.
  • Learners are expected to be proficient at reading, drafting, preparing and understanding information across a broad range of topics, including quantitative information for a Level 5 award and more complex information for Level 6 award.
  • As this programme is delivered through distance learning, students must be capable of studying on their own initiative.
  • Students must be competent in both written and spoken English.
  • For more details on participation suitability of this course click here».

Progression to further Studies:

  • This course leads to a level 6 award on the National Framework of Qualifications.
  • Students who successfully complete this programme may use this Level 6 credit towards the FETAC advanced Certificate: Management (Ref. BMANX) and Administration (BAXXX). s.

Assessment:

The course is assessed  by the completion of a Project that requires candidates to demonstrate the ability to develop a marketing communications plan which will cover all aspects of the course.

All work submitted must be your own work. There is no exam with this course.

As part of our quality assurance, student assessment work will be marked by an Internal Assessor, validated by a Verifier with an independent FETAC External Authenticator to complete the process.

Accreditation:

  • Following successful completion you will receive a FETAC Level 6 component Certificate in Marketing and Communications (N32644).
  • The Further Education and Training Awards Council (FETAC) is the national awarding body for further education and training in Ireland. The Open College is registered with FETAC to offer programmes leading to FETAC awards in the National Framework of Qualifications in Ireland. Click here for details of the National Framework of Qualifications.
  • Click here for more detailed Accreditation information.
  • There is a €85 registration fee payable to include administration, moderation and accreditation.

 

Request a Free 2013 Prospectus:
»Click here to Request Prospectus

Further Study Options:
»Click here to view some further study options.